— ABOUT

Golf course growth partner.

I’m Trent Butler, an avid golfer, someone who has worked in a pro shop, and a Penn State graduate helping golf courses grow their revenue. Built by a golfer, for other golfers.

— MY STORY

Started on a college campus.

When I started working at my local golf course in 2017, I had no idea where it would take me or the people I would meet.

During my sophomore year of college my own club was struggling. Tee sheets empty, member numbers falling, and their revenue along with it. I wanted to help but I was new to the digital marketing world, so I had to learn.

Later that year, I started working with my local golf course, the Philipsburg Elks Lodge & Country Club. I managed social media, ran SEO campaigns, and consulted on marketing strategy. I learned what works and what doesn’t, by doing it, not studying it.

Golfers search for courses, tee times, and memberships every day. Most course websites can’t be found. Most course social pages are an afterthought. That’s the gap I fill.

Smeal College of Business
Marketing degree from Penn State University’s Smeal College of Business, one of the top business schools in the United States.

4 years in the field
Started working with local businesses, building websites, managing digital marketing, and consulting on strategies to help them grow.

6 years in a pro shop
My first job I started as the cart boy at my local golf course. In year 2 I was brought into the pro shop where I learned under from one of the most respected golf pro’s in my local area.

– BY THE NUMBERS

The work specs.

M+

Organic views generated for one client in 12 months

yrs

Building and ranking websites for local businesses

Golf-focused. Every strategy built for courses only

yrs

Working in a pro shop, inside knowledge of how courses run

— WHY GOLF-ONLY?

Specialists always beat
generalists.

Most agencies will take any client that walks through the door. That means your course gets the same generic playbook as a dentist’s office. That’s not how this works.

Work with a specialist

I understand your seasons
Golf courses live and die by the calendar. Every campaign I build accounts for your shoulder season, peak season, and offseason, because a generic email blast in January hits different than one in April.

I understand your revenue streams
Green fees, memberships, private events, pro shop, & dining. Each one needs a different marketing approach. I know the difference and I build for all of them.

I understand your customers
Golfers are a specific audience. The way they search, what they care about, and what makes them choose one course over another, I know it, and I build content that speaks to it.

No learning curve on your dime
A generalist agency has to figure out your industry as they go. I’m already there. Everything I build is informed by deep knowledge of how golf courses operate and grow.

— TESTIMONIAL

Don’t take my word for it

Real feedback from someone whose been through the process.

Working with Trent has been one of the better decisions we’ve made for this course. In the first season, we saw membership numbers go up, daily play increase, and for golfers would walk in and say they found us online. That doesn’t happen by accident. The digital presence he built for us is working, and we’re heading into 2026 expecting even more

Paul C. Fischer, Golf Professional • Philipsburg Elks Lodge & Country Club

Ready to work with someone who
knows your industry?

Start with a free 30-minute strategy call. No pitch, no pressure. Just an honest conversation about your course and your goals.

Let’s talk

See what I offer